Category Archives: Marketing

Twitter popularity soaring in Australia

Twitter is picked up considerably in Australia in the last year.. This hitwise chart shows Twitters usage has increased 518.2% over the year… This chart only showing web usage, so that number is definately larger as twitter is a multi device platform.

Thanks to Sandra Hanchard at Hitwise for the report
The growth of twitter has been [...]

Also posted in Research, Twitter, internet | Tagged | Leave a comment

Saying Sorry is good marketing

Found this post over at Zero  Marketing Budget Ideas
There has been a couple really good examples lately of companies saying sorry, when they haven’t performed aswell as they should/could have..
I will try and dig the other examples i that had popped up a while ago..
So here is one the examples i could dig up.. (There [...]

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Bad Use of SMO

Here is a poor attempt of using Social Media as a channel for promotion.
“Seduce At Vbar” added me as a friend on facebook..
Because i’m aware to this type of SPAM, i naturally assumed from the name, that a place called Vbar is trying to promote a event or “night” called seduce..
At seeing this friend request, [...]

Also posted in Criticism, Ethics, social media | Tagged , , , | Leave a comment

When do you check your email?

Coffee, inbox, breakfast
Internet users in the US check their personal e-mail throughout the day, including at work.
This research from eMarketer sparks my interest..
From a direct marketer perspective it is most important to work out what time of day to send out your edms..
Personally i am checking emails on my iPhone from 8am right through til [...]

Also posted in Email | Tagged , , , | 1 Comment

Online Shopping Consumer Behavior Research Report

Online Shopping Consumer Behavior Research Report
If you are involved in e-commerce, it is crucial you understand consumer behavior online. As a consumer myself, I look at certain things but everyone is different so I can’t just base my whole strategy on what I would do, I have to look at the big picture and focus [...]

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3D Lego POS Marketing Technology

An awesome new POS Marketing technology!

Thanks too <6F>

Also posted in Cool Stuff, POS | Leave a comment

The Lingo Kid!

This post over at the Influential Marketing Blog really caught my attention…
A Simple Marketing Lesson From The “Lingo Kid”
Basically involves this Boy, selling Fans made out of Peacock Feathers or what he describes as “Walking Indian Air Condition”
Although the product doesn’t really appeal to most people, (well doesn’t appeal to me).
The point that the post [...]

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Weezer – Pork and Beans

Ok, i know EVERYONE has blogged this…
But i thought it was pretty cool aswell..
Its definately taken off! and extremely viral.. 4,145,762 views when writing this post…
Im still confused to whether they are the real YouTube Stars miming the song….!?

Also reminds me of the great South Park Episode!

Classic!~

Also posted in Cool Stuff, Viral | Tagged , , , | Leave a comment